Managing PR Campaigns on a Shoe-String

Posted by HEERA | Training | Posted on June 18th, 2010

CIPR Education and Skills sector group Networking Lunch and Summer Gathering

Tuesday 29 June 2010, 11.30 – 2.30pm, Woburn House, Upper Woburn Place, London

http://pronashoestring.eventbrite.com/

In times when we’re all being challenged to make the most of what resources we have, PR professionals must minimise spend without compromising coverage. How can we continue to reach the widest possible audiences without big budgets to support campaigns and initiatives?

The CIPR Education and Skills sector group invites you to end the summer term in style over a networking lunch with colleagues from across the sector, and speakers explaining how existing resources can be harnessed to create an effective, low-cost, high-profile PR campaign

We’ll hear how The University of Nottingham used a blog platform, online innovation, and in-house skills to harness their academics’ thoughts for a low-budget, high impact campaign around the 2010 General Election.

Then over lunch you’ll have time to share tips and success stories with other colleagues, and leave feeling ready to tackle the new academic year with creative thrift!

If you would like any further information visit http://pronashoestring.eventbrite.com or please contact our Administrator on janeshaw@talktalk.net.